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Labelling Obligations

Summary of All Labelling Obligations

WhatWhoHowWhen
AI interactionProvider + DeployerVisible noticeBefore/at the start of interaction
Synthetic contentProviderMachine-readable (C2PA, IPTC etc.)Upon generation
DeepfakesDeployerClearly and visuallyUpon publication
Emotion recognitionDeployerInformation to affected personsBefore deployment
Biometric categorisationDeployerInformation to affected personsBefore deployment

Not Subject to Labelling Obligations

  • AI systems with minimal risk (spam filters, recommendation algorithms, etc.)
  • Internal AI tools that do not publish content externally
  • AI-assisted code (not "synthetic content" in the regulatory sense)

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